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Exploring Today's Most Popular Vehicle Colors

Last updated 4 years ago

The world is a colorful place—and the open road is no exception. Thanks to color choices ranging from pearl white to midnight black and every shade and hue in between, drivers can purchase the new or used vehicle that truly reflects their style. However, there are a few car colors that are more popular than others. Look for these colors when shopping for a new or used Chevrolet.


According to the 2012 DuPont Automotive Color Popularity Report, white is the most popular color for new cars in North America. Although white is more prone to showing dirt and mud, it also denotes status, luxury, and quality.


Black is the most popular car color in Europe and Asia, and the second-most popular here in the U.S. Black also has a worldwide perception of high quality and luxury, so it is especially popular with buyers of coupes, sedans, and crossovers/SUVs.


Despite the popular belief, driving a red car will not increase your car insurance. The only thing it will increase is the amount of pride you take in your vehicle. Nearly 10% of the population drives a red vehicle.


In North America, silver and gray are the third and fourth most popular car color choices. Silver, like white, is often linked to popular consumer electronics. Gray is more understated than silver, and more popular among younger car buyers.


Although green currently ranks 9th in the latest DuPont Automotive Color Popularity Report, it only accounts for 1% of the world automotive market. If you want to stand out from the crowd, a green car might just do the trick.

For the widest selection of new and used Chevrolet vehicles in a beautiful array of colors, come to Jerry’s Chevrolet. As Baltimore’s trusted Chevrolet dealership, we carry the very best selection of Chevy cars, trucks, and SUVs. If you have any questions, contact us online or call our dealership at (443) 588-2670.


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